On eve of new alcohol retail rules in Ontario, 47% support beer & wine in convenience stores

A newly released poll of 838 Ontario adults conducted by Pluriel on November 26, 2023, finds a plurality of Ontarians support substantial expansions of the options for alcohol retail in the province. Top takeaways Quote “While Ontarians tell us the rules around alcohol retail aren’t a burning issue, most won’t say no to more options. […]

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Federal conservatives maintain lead, substantial gap in personal vs. national economic optimism

Federal vote intention A national poll of 1,374 Canadians fielded by Pluriel Research on November 26, 2023 finds that Pierre Poilievre’s Conservatives maintain a significant lead (39%) over Justin Trudeau’s Liberals (25%), followed by Jagmeet Singh’s NDP (19%). When undecided voters are included in the analysis, the Conservatives maintain their lead (31%), compared to the […]

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Large majority of Canadians want Bank of Canada to lower interest rates, believe economy is in recession

Ahead of the December 6th interest rate announcement by the Bank of Canada, 68% of Canadians believe the economy is in recession and think it’s time for interest rates to start coming down. […]

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Ontario poll on the Liberal leadership race: Ontarians give Crombie highest scores, best outlook against Ford

A new poll from Pluriel Research finds that, of all the Ontario Liberal leadership candidates, Ontarians have the most positive opinion of Bonnie Crombie (net + 22 pts) compared to the three other candidates: Nate Erskine-Smith (net + 1 pt), Ted Hsu (net +/- 0 pts), and Yasir Naqvi (net – 3 pts), all within […]

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Introducing Pluriel’s Economic Precarity Index: Measuring our Financial Stress

We created the Pluriel Economic Precarity Index to measure Canadians’ ability to make ends meet—an important and too often overlooked concept that isn’t captured in traditional indicators like “consumer confidence.” Objective indicators like GDP growth and unemployment are one thing, but these subjective indicators show Canadians are struggling, and they give some much-needed background to […]

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Pluriel’s Halloween Survey: 40% of Canadians believe in ghosts

Pluriel’s Halloween round of the What Canadians Think omnibus survey (Oct. 24 – 26, 2023; sample size = 848) asked Canadians about their belief in ghosts, whether they’ve actually seen a ghost and some Halloween-themed questions about the federal party leaders. Download the full report here. Top Takeaways Do Canadians believe in ghosts? 40% of […]

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Half of Torontonians are living paycheque-to-paycheque

Our October survey of Toronto residents asked about cost-of-living concerns, and whether the expenses of life in Canada’s biggest city might push people to move. Download the full report here. Top Takeaways 50% of Torontonians live paycheque-to-paycheque Exactly half (50%) of Toronto residents report living paycheque-to-paycheque, meaning they have nothing left over to put in […]

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Toronto Mayor Olivia Chow receives net +24 point approval rating

Our October 13-16, 2023 survey asked Torontonians whether they approve or disapprove of Mayor Olivia Chow’s performance in her role as Toronto’s mayor. Overall, Mayor Chow enjoys a net approval rating of +24 points: Mayor Chow enjoys strong approval numbers among left-wing Toronto residents (66% approve). Younger (35% approve) and middle-aged (38% approve) Torontonians are […]

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Most Torontonians concerned about rideshare driver freeze’s impact on wait times and prices

We surveyed Torontonians on their views about city council’s new freeze on rideshare drivers in the city. This survey was commissioned and paid for by Uber Canada. Download a PDF copy of the full report here. Top takeaways Results A new poll of 675 Toronto adults by Pluriel Research finds that a majority of Torontonians […]

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Few Canadians support an Alberta withdrawal from the Canada Pension Plan

Key takeaways A strong plurality of Canadians favour Alberta remaining part of the CPP with 44% voicing their disapproval of Alberta’s plan, with 30% expressing strong opposition and 14% somewhat opposed.  On the other hand, 10% of respondents were strongly in favour of Alberta’s proposal, while 17% offered somewhat supportive views. 29% of Canadians were […]

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