Even among Canadians who say they are dissatisfied with their weight, a majority said they would either definitely or probably be unwilling to take drugs used for weight loss like Ozempic, Wegovy, and Mounjaro.

Top takeaways

  • 65% of Canadians are aware of the new class of pharmaceuticals (including Ozempic and Wegovy) that some people use off-label to lose weight.
  • 60% of Canadians report being satisfied with their overall health, but that number drops to 45% when it comes to their weight. Young people (18 – 34) are less likely to be satisfied with their mental health than older Canadians.
  • Among those Canadians who are dissatisfied with their weight, 40% would be willing to receive a weekly injection for weight loss.
  • While there may be benefits for individuals who lose weight with these medications, Canadians are evenly split on whether these drugs will have a positive (35%), neutral (32%), or negative (33%) impact on society.

37% of Canadians aren’t satisfied with their weight

59% of Canadians report being either very (17%) or somewhat (42%) satisfied with their overall health. However, 37% of Canadians say they are dissatisfied with their weight, and 33% are dissatisfied with their level of fitness.

As Canadians get older, they report being more dissatisfied with their weight

Almost a majority of Canadians aged 18 to 34 say they’re satisfied with their weight (49%). The proportion of people who say they’re dissatisfied goes up as you move into older age groups (37% dissatisfied among those aged 35 to 54, and 39% dissatisfied among those older than 55).

Most Canadians have heard of new drugs being used for weight loss

Nearly 6-in-10 Canadians (58%) have heard of this relatively new class of pharmaceuticals, though they’ve never used them, 35% of Canadians have never heard of them, while 7% report that they currently use these medications or have used them in the past.

Most Canadians say they aren’t willing to take the new drugs used for weight loss

Nearly 1-in-4 Canadians (24%) say they would be willing to receive a weekly injection to lose weight, while 55% say they definitely would not.

Young people (aged 18 to 34) are somewhat more likely to say they would definitely or probably be willing to take such a medication (27%) than are older Canadians, and people who are dissatisfied with their weight are much more likely to say they would definitely (18%) or probably 22%) be willing to take an injection for weight loss.

Survey methodology

This round of the What Canadians Think omnibus survey was conducted by Pluriel Research, using an online sample fielded September 7 – 8, 2023. The sample includes 1,001 respondents, and the final sample has been reweighted to account for remaining imbalances that differ from the Canadian adult population. The margin of error for an equivalently-sized probability sample is +/- 3% (19 times out of 20). Margins of error for subgroups of the sample would be larger commensurate with their share of the total adult population.

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